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Vehicle Data Privacy Regulation: What Changed and What's Coming

Vehicle Data Privacy Regulation: What Changed and What's Coming

Connected cars now generate huge amounts of driver data, and a patchwork of state, EU and manufacturer rules is only just catching up.

News & Trends Region: Global Updated July 2026 By the True Motion Auto editorial team
Quick answer

Modern connected cars collect location, driving-behavior and even biometric data (via driver-monitoring cameras), and regulation is catching up unevenly. In the US, around 20 states now have comprehensive consumer privacy laws that apply to connected-vehicle data alongside other personal data, led by California's CCPA/CPRA framework, but there's still no single comprehensive federal vehicle-data privacy law. In the EU, the Data Act, which took effect in 2024 and became broadly applicable from September 2025, specifically addresses access to data generated by connected products including vehicles, giving owners and third parties (like independent repairers) clearer rights to that data. The result: your rights over your own car's data depend heavily on where you live.

At a glance

Region/lawWhat it covers
California CCPA/CPRAGeneral consumer privacy rights extended to connected-vehicle data
Other US state privacy laws~20 states with comprehensive laws covering personal data broadly, incl. vehicle data
EU Data ActApplicable from Sept 2025; governs access/sharing of data from connected products incl. vehicles
Manufacturer privacy policiesVary significantly; often the main practical rulebook where law is silent

What data a modern connected car actually collects

Beyond the obvious GPS location history, today's connected vehicles can log driving behavior (speed, braking, acceleration patterns), infotainment usage, phone-pairing data, and — increasingly, as driver-monitoring systems spread for safety compliance — camera-based data about the driver's attention or drowsiness state. Some of this data stays on the vehicle; a growing share gets transmitted to the manufacturer's servers for features like remote diagnostics, over-the-air updates, or usage-based insurance partnerships.

The US: a state-by-state patchwork

There is still no single comprehensive federal law governing vehicle data privacy in the US. Instead, roughly 20 states now have general comprehensive consumer privacy laws — California's being the most established and closely watched — that apply to personal data broadly and, by extension, to the kind of data connected vehicles generate. Massachusetts's right-to-repair law also touches this space from a different angle, focused specifically on repair-data access rather than privacy per se. The upshot is that a car owner's actual data rights (to access, delete, or opt out of sale of their data) can differ meaningfully depending on which state they live in.

The EU Data Act: a more unified approach

The EU's Data Act, which became broadly applicable from September 2025, takes a more horizontal approach — rather than being vehicle-specific, it sets rules for data generated by connected products generally, including cars, giving users clearer rights to access data their own device/vehicle generates and to share it with third parties of their choosing, such as independent repair shops or alternative service providers. This overlaps meaningfully with right-to-repair goals while being framed primarily as a data-rights measure.

  • User access rights: the Data Act aims to let vehicle owners access data their car generates, not just the manufacturer.
  • Third-party sharing: owners can generally direct that data be shared with independent repairers or other service providers.
  • Overlap with right-to-repair: the practical effect supports many of the same goals as dedicated right-to-repair campaigns, via a data-rights framework instead.
Watch out

Even where a law grants data-access or deletion rights, exercising them in practice usually requires going through the manufacturer's specific privacy portal or customer service process — rights on paper and ease of access in practice aren't always the same thing.

What this means for owners right now

Check your specific vehicle manufacturer's privacy policy and your state's (or country's) applicable law before assuming a particular right — such as deleting your driving history or opting out of data sales to insurers or advertisers — is guaranteed everywhere. If privacy is a significant concern, features like usage-based insurance telematics and some connected-services subscriptions are generally opt-in and can often be declined or limited.

Where this is heading

Expect continued state-by-state expansion of US privacy law covering connected-vehicle data in the absence of a federal statute, and continued EU emphasis on the Data Act framework as the primary lever for both privacy and repair-access goals, with driver-monitoring camera data likely to become a specific focus point as that hardware becomes near-universal under safety mandates like Euro NCAP's 2026 protocols.

Frequently asked questions

Is there a federal vehicle data privacy law in the US?
No — protection currently comes from a patchwork of roughly 20 state comprehensive privacy laws, led by California's framework, rather than one national statute.
What does the EU Data Act do for car owners?
It gives vehicle owners clearer rights to access data their car generates and to share it with third parties like independent repairers, applicable broadly from September 2025.
Can I opt out of my car sharing driving data with my insurer?
Usually yes if it's tied to a specific usage-based insurance or connected-services program, since these are generally opt-in — check your manufacturer's and insurer's specific terms.
Does driver-monitoring camera data count as personal data?
Under most modern privacy frameworks, yes — biometric/attention data from driver-monitoring systems is increasingly treated as sensitive personal data subject to applicable privacy law.

Sources & further reading

Figures, prices and policy details were current at the last-updated date above. Automotive pricing, incentives and regulations change frequently — verify time-sensitive details with the linked primary sources. Read our editorial policy and fact-checking standards.